| name | email-sequence |
| description | Write a multi-email sequence (welcome, nurture, launch, re-engagement) with goals, timing, and CTAs - CAN-SPAM compliant and deliverability-safe. Use when building a drip/nurture/launch flow. |
email-sequence
A sequence with a job per email, moving the reader one step at a time.
Process
- Goal & trigger: what the sequence is for (welcome / nurture cold lead / launch / win-back) and what starts it.
- Map the emails: each with one job, one idea, one CTA; spaced sensibly (front-load, then taper).
- Welcome: deliver value + set expectations. Nurture: teach/build trust with micro-CTAs. Launch: problem ->
solution -> proof -> offer -> urgency (honest) -> last call. Win-back: re-engage or sunset.
- Voice: the brand's, value-first - not constant selling.
- Compliance built in: every email has unsubscribe + physical address; honest subject lines
(
email-compliance-guard). Avoid spam-trigger words (spam-trigger-guard).
Output
- The sequence: per email - timing, subject (hand to
subject-lines), goal, body, one CTA - plus the
unsubscribe/address footer.
Guardrails
- CAN-SPAM compliant (unsub + address + honest subject); consent for EU/Canada (
email-compliance).
- Substantiated claims; no fabricated stats; deliverability-safe language.
