| name | startup-business-analyst-business-case |
| description | Generate comprehensive investor-ready business case document with market, solution, financials, and strategy |
| category | Document Processing |
| source | antigravity |
| tags | ["pdf","markdown","api","claude","ai","workflow","template","document","presentation","marketing"] |
| url | https://github.com/sickn33/antigravity-awesome-skills/tree/main/skills/startup-business-analyst-business-case |
Business Case Generator
Generate a comprehensive, investor-ready business case document covering market opportunity, solution, competitive landscape, financial projections, team, risks, and funding ask for startup fundraising and strategic planning.
Use this skill when
- Working on business case generator tasks or workflows
- Needing guidance, best practices, or checklists for business case generator
Do not use this skill when
- The task is unrelated to business case generator
- You need a different domain or tool outside this scope
Instructions
- Clarify goals, constraints, and required inputs.
- Apply relevant best practices and validate outcomes.
- Provide actionable steps and verification.
- If detailed examples are required, open
resources/implementation-playbook.md.
What This Command Does
Create a complete business case including:
- Executive summary
- Problem and market opportunity
- Solution and product
- Competitive analysis and differentiation
- Financial projections
- Go-to-market strategy
- Team and organization
- Risks and mitigation
- Funding ask and use of proceeds
Instructions for Claude
When this command is invoked, follow these steps:
Step 1: Gather Context
Ask the user for key information:
Company Basics:
- Company name and elevator pitch
- Stage (pre-seed, seed, Series A)
- Problem being solved
- Target customers
Audience:
- Who will read this? (VCs, angels, strategic partners)
- What's the primary goal? (fundraising, partnership, internal planning)
Available Materials:
- Existing pitch deck or docs?
- Market sizing data?
- Financial model?
- Competitive analysis?
Step 2: Activate Relevant Skills
Reference skills for comprehensive analysis:
- market-sizing-analysis - TAM/SAM/SOM calculations
- startup-financial-modeling - Financial projections
- competitive-landscape - Competitive analysis frameworks
- team-composition-analysis - Organization planning
- startup-metrics-framework - Key metrics and benchmarks
Step 3: Structure the Business Case
Create a comprehensive document with these sections:
Business Case Document Structure
Section 1: Executive Summary (1-2 pages)
Company Overview:
- One-sentence description
- Founded, location, stage
- Team highlights
Problem Statement:
- Core problem being solved (2-3 sentences)
- Market pain quantified
Solution:
- How the product solves it (2-3 sentences)
- Key differentiation
Market Opportunity:
- TAM: $X.XB
- SAM: $X.XM
- SOM (Year 5): $X.XM
Traction:
- Current metrics (MRR, customers, growth rate)
- Key milestones achieved
Financial Snapshot:
| Metric | Current | Year 1 | Year 2 | Year 3 |
|--------|---------|--------|--------|--------|
| ARR | $X | $Y | $Z | $W |
| Customers | X | Y | Z | W |
| Team Size | X | Y | Z | W |
Funding Ask:
- Amount seeking
- Use of proceeds (top 3-4)
- Expected milestones
Section 2: Problem & Market Opportunity (2-3 pages)
The Problem:
- Detailed problem description
- Who experiences this problem
- Current solutions and their limitations
- Cost of the problem (quantified)
Market Landscape:
- Industry overview
- Key trends driving opportunity
- Market growth rate and drivers
Market Sizing:
- TAM calculation and methodology
- SAM with filters applied
- SOM with assumptions
- Validation and data sources
- Comparison to public companies
Target Customer Profile:
- Primary segments
- Customer characteristics
- Decision-makers and buying process
Section 3: Solution & Product (2-3 pages)
Product Overview:
- What it does (features and capabilities)
- How it works (architecture/approach)
- Key differentiators
- Technology advantages
Value Proposition:
- Benefits by customer segment
- ROI or value delivered
- Time to value
Product Roadmap:
- Current state
- Near-term (6 months)
- Medium-term (12-18 months)
- Vision (2-3 years)
Intellectual Property:
- Patents (filed, pending)
- Proprietary technology
- Data advantages
- Defensibility
Section 4: Competitive Analysis (2 pages)
Competitive Landscape:
- Direct competitors
- Indirect competitors (alternatives)
- Adjacent players (potential entrants)
Competitive Matrix:
| Feature/Factor | Us | Comp A | Comp B | Comp C |
|----------------|----|---------| -------|--------|
| Feature 1 | ✓ | ✓ | ✗ | ✓ |
| Feature 2 | ✓ | ✗ | ✓ | ✗ |
| Pricing | $X | $Y | $Z | $W |
Differentiation:
- 3-5 key differentiators
- Why these matter to customers
- Defensibility of advantages
Competitive Positioning:
- Positioning map (2-3 dimensions)
- Market positioning statement
Barriers to Entry:
- What protects against competition
- Network effects, switching costs, etc.
Section 5: Business Model & Go-to-Market (2 pages)
Business Model:
- Revenue model (subscriptions, transactions, etc.)
- Pricing strategy and tiers
- Customer acquisition approach
- Expansion rev
