| name | hook-crafting |
| description | Write a WeChat article's opening 1-3 sentence hook using one of four formula families (curiosity, story, value, contrarian), grounded in the verified bundle so the hook doesn't overpromise. Use this after angle-selection has chosen the article's framing, before section-drafting-with-style writes the full piece. |
| execution | subagent |
| prompt | ./prompt.md |
| input | chosen_angle (string), bundle (dict) |
| output | hook_text (string), formula_used (string) |
| dependencies | {"sops":["spawn-agent"]} |
Hook Crafting
Writes the article's opening hook using one of 4 formula families, grounded in the bundle to avoid overpromising relative to the paper's actual findings.
Execution
Subagent — spawned via subagent-spawning/spawn-agent skill.
Reference
See references/hook-formulas.md for the full formula library — read it before drafting, per the Progressive Disclosure pattern (large reference material kept out of this SKILL.md body).
Source of the Formulas
Adapted inline from the marketing-skills plugin's social skill — copied rather than imported (design spec §9) so this package works standalone without requiring that plugin.
Available SOPs
Optional, no fixed order; the final leaf is always a sop.
| SOP | When to use |
|---|
| spawn-agent | Spawn a customized CC subagent with full MCP tool access. |
