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scrollcraft

Premium scroll-driven landing pages; scroll = timeline.

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SKILL.md
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name
scrollcraft
description
Premium scroll-driven landing pages; scroll = timeline.
version
1.0.0
author
nateherkai (upstream scroll-craft), ported by Hermes Agent
license
MIT
platforms
["linux","macos","windows"]
metadata
{"hermes":{"tags":["web-development","landing-page","scrollytelling","animation","design","frontend"],"category":"web-development","homepage":"https://github.com/nateherkai/scroll-craft","related_skills":[]}}
# scrollcraft Scroll is the only input every visitor already knows. This skill treats it as a timeline: the wheel is a scrubber, the page is a film with real text on top, and each section behaves differently enough that the visitor keeps going. **What you produce:** an interview brief, a page grammar, a customer-journey map, a feeling curve with one engineered peak, a scroll score, one signature move, assets, one real HTML page on a token-driven design floor, and a strip of screenshots proving it holds up at every scroll position. Use for: "scrollytelling", "scroll animation site", "a site where scrolling plays a video", "Apple-style landing page", "3D scroll world", "make my brand a scroll experience", "this looks like a template", or any request for a site that should feel like an experience rather than a document. ## What this is not It is not "generate a flythrough and drop text on it." That produces one device applied to a whole page, recognisable at a glance. Four spine rules: 1. **Variety is the product.** At least four device families, never the same device twice in a row. Read [references/devices.md](references/devices.md). 2. **The world is photographic** unless the brand is genuinely illustrated. Clay/low-poly diorama is banned as a default. Read [references/worlds.md](references/worlds.md). 3. **No continuous chain** unless the brief is literally "one continuous journey" (then see [references/worldflight.md](references/worldflight.md)). 4. **A different world is not a different page.** Structure is a separate axis; decide it deliberately. Read [references/uniqueness.md](references/uniqueness.md). ## Step 0: The interview **Always ask the user in chat before building anything.** Real questions, asked and answered in the conversation, written down — not a brief inferred from the brand name. Eight questions in one pass: 1. **Vibe in three to five words**, plus up to three references from any medium (film, album cover, shop, magazine, game — not "sites you like"). 2. **The scroll journey, section by section, in their words.** 3. **The energy curve** — where calm, where intense. 4. **How should someone feel while scrolling, stage by stage, and what is the ONE moment they should remember?** Becomes the feeling curve and the peak. See [references/feel.md](references/feel.md). 5. **One thing this site should do that no site they have seen does** — the seed of the signature move. 6. **How far from premium-minimal?** Offer the range in [references/uniqueness.md](references/uniqueness.md) §5: brutalist, maximalist, playful, retro, dense, editorial, premium-minimal. 7. **One unbroken world, or distinct scenes?** The biggest structural fork, and it is their call. 8. **What assets do they already have?** Footage, photos, product shots, brand kit. "Nothing" is fine and means a fully generated world. Write the answers verbatim into `<workspace>/builds/<name>/BRIEF.md` (use write_file) before any act planning. BRIEF.md must contain the eight answers, the feeling curve (one line per act: emotion, then cause), the peak (as the sentence a visitor would say to a friend), the completed "It's the site where ___" sentence, and any authored silence. If the user is genuinely unreachable in a fully autonomous run, self-author BRIEF.md, mark it `Self-authored, not interviewed`, and say so in the report. ## Bootstrap Run the preflight rather than checking by hand (it catches a stripped ffmpeg that reports missing filters as syntax errors): ```bash node <skill>/scripts/doctor.mjs node <skill>/scripts/workspace.mjs --ensure # prints workspace, seeds registry ``` Workspace resolution order: `SCROLLCRAFT_HOME` env var; nearest `.scrollcraft.json` (`{ "workspace": "..." }`) walking up from cwd; `<project root>/scrollcraft`. Builds live at `<workspace>/builds/<name>/`, the fingerprint registry at `<workspace>/FINGERPRINTS.md` (seeded from [templates/FINGERPRINTS.md](templates/FINGERPRINTS.md), starts empty — the gate stops you repeating *yourself*). Copy `engine/scrollcraft.js` and `engine/scrollcraft.css` into the build folder. **Never edit the engine per-project.** Theme with tokens; write your own markup. Bespoke behaviour is bespoke JS in the page, driven off `--sc-p` and your own `data-sc-*` attributes. ## Step 1: The brief, journey first Ask the subject open, in plain prose. Then ask only what Step 0 did not cover: what is this and who is it for; the one sentence the page installs; the one next action (one label, used everywhere); what they already have; art direction from [references/worlds.md](references/worlds.md). Then write the **journey**: four to seven beats, each a shift in what the visitor knows or feels. Beats are the spine; a section serving no beat is cut. Confirm the journey with the user before generating assets — assets are the expensive part. ## Step 2: Grammar, gate, then score Full detail in [references/uniqueness.md](references/uniqueness.md). - **Pick a grammar.** Eight, mutually exclusive. Choosing filmic one-shot means saying in the report why the other seven lost. Nav, hero and close follow from the grammar. - **Invent the signature move.** One bespoke interaction coded in the page, not a parameter change to a kit device. Interview question 5 is the seed. - **Run the fingerprint gate.** The planned build must differ from every row in `<workspace>/FINGERPRINTS.md` on at least 4 of 6 dimensions: grammar, nav treatment, hero device, act-sequence shape, close pattern, signature move. If it fails, change the plan, not the log. - **Write the feeling curve before the score table** (method: [references/feel.md](references/feel.md)). Then assign each beat a device in a written table (beat / device / why). Checks before building: grammar bans hold; 4+ device families; no device twice in a row; at most two `scrub` acts; no two adjacent acts with the same feeling; one peak with the largest span; total page length 8–14 viewport-heights. ## Step 3: Assets Full pipeline, prompt scaffolds and model notes: [references/assets.md](references/assets.md). **Hermes-native paths first:** - **User-supplied footage and photos** — no key, no spend, a first-class route. Grade and encode them. - **The `image_generate` tool** for stills: one style preamble reused verbatim in every prompt is what makes six images look like one shoot. Inspect every asset (vision_analyze) before use; rerolling beats shipping a bad frame. **Optional upstream path — kie.ai** (vendored verbatim as [scripts/kie.mjs](scripts/kie.mjs)): photoreal stills and camera-move clips. Requires the `KIE_AI_API_KEY` environment variable (export it in your shell; there is no bundled env file in this port). Check balance with `node <skill>/scripts/kie.mjs probe`; a still costs cents, a 5s clip more. ```bash node <skill>/scripts/kie.mjs still "<style preamble>\n\n<scene>" out/01-hero.png --ar 16:9 node <skill>/scripts/kie.mjs shot "<camera move>" out/01-hero.png out/01.mp4 --dur 5 bash <skill>/scripts/encode.sh out/01.mp4 assets/01.mp4 bash <skill>/scripts/encode.sh out/01.mp4 assets/01-m.mp4 mobile ``` **Encode for scrubbing, not playback.** `encode.sh` sets a dense GOP because seeking walks from the previous keyframe; a normal web encode scrubs like mud. It also strips audio. ## Step 4: Build the page Write real HTML — real `<h1>`, real `<p>`, real reading order. The engine reads `data-sc-*` attributes off your markup and drives it; it never generates DOM. Start from [references/template.html](references/template.html). Device patterns: [references/devices.md](references/devices.md). Spacing, type, depth, colour: [references/taste.md](references/taste.md) — read it before writing markup. Theme by overriding tokens, six values and two fonts: ```css :root { --sc-canvas: #0A0806; --sc-surface: #16110E; --sc-ink: #F5EBDD; --sc-ink-soft: #A2968A; --sc-accent: #FF5A3D; --sc-accent-ink: #15110F; --sc-font-display: "Archivo", system-ui, sans-serif; --sc-font-text: "Geist", system-ui, sans-serif; } ``` ## Step 5: Verify by scrolling it Not optional. Every scroll position is a different frame; failures live between the two you looked at. Full procedure: [references/verify.md](references/verify.md). ```bash cd <build project> && npm i playwright-core # once node <skill>/scripts/serve.mjs --root . --port 4500 & node <skill>/scripts/shoot.mjs --url http://localhost:4500 --out lab/shots node <skill>/scripts/shoot.mjs --url http://localhost:4500 --out lab/mobile --width 390 --height 844 node <skill>/scripts/shoot.mjs --url http://localhost:4500 --out lab/reduced --reduced-motion ``` The harness walks each act at six positions, waits for scrub video to settle, reports dead scroll, cues that never reach full opacity, and composited contrast; it writes a contact sheet. Then read `sheet.png` yourself (vision_analyze) — the harness proves a clip advances, not that the page means anything. Run the feel check ([references/feel.md](references/feel.md) §6): scroll cold, one word per act, diff against BRIEF.md. Where they disagree the page is wrong, not the brief. A green run does not cover a real phone (video decoder, autoplay policy, Low Power Mode). On any reported mobile defect, deploy [references/device-diag.html](references/device-diag.html) beside the site on the first round and let the device answer. ## Hard rules (ship-blockers) No clay diorama default; no "scroll to explore" cues or animated mouse icons; no `01 / 06` section counters; at most one eyebrow per three sections; no visible em dashes; vary the copy anchor; no device twice in a row; never build before the interview; one engineered peak, not zero or three; the close resolves instead of fading to a footer; curve before devices; one bespoke signature move; 4-of-6 fingerprint clearance against every row; never edit the engine; no full-frame dark overlay for contrast (scrim only where text sits); no text baked into images; no invented statistics; no `transition: all` or animating width/height/top/left (`transform`/`opacity`; `clip-path` for wipes); no gradient text or neon glow; no audio on scrub clips; never ship without Step 5. ## Output The build folder including BRIEF.md, then a short report: grammar and why the other seven lost, signature move, fingerprint gate result per row, journey, feeling curve and peak, feel-check diff, score table, what you generated, what you verified with screenshots, and what you could not verify. Append the build's row to `<workspace>/FINGERPRINTS.md`. ## Pitfalls - `scripts/shoot.mjs` needs Playwright (`npm install playwright` or `playwright-core` plus a Chrome install). Hermes' `browser_exec` tool is the lighter alternative for scroll-screenshot verification: serve the build, scroll in steps, capture screenshots, and inspect them yourself. - `scripts/kie.mjs` needs `KIE_AI_API_KEY` and paid credit; prefer `image_generate` or user assets when the budget is unclear. - `encode.sh` and `doctor.mjs` expect a full ffmpeg build; distro-stripped ffmpeg reports missing filters as command syntax errors — run `scripts/doctor.mjs` first. - Upstream script invocations above are copied from upstream docs and unverified by this port beyond `node --check` syntax validation — trust `--help`/source if drifted. - The upstream repo ships worked examples and a change log that are not vendored in this port; see the upstream repository if you want them.
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