0xF4ng/aether-growth-fieldwork

find-skill

Entry-point router. Ask the user two questions, then route to the right skill. Call this when you don't know where to start.

Idioma do texto original: inglês

content-craft

Writing production workflow for technical B2B and developer-community content pieces. Invoke when an author needs to produce a migration story, technical deep dive, architectural decision piece, how-to guide, or thought-leadership article from scratch. This…

Idioma do texto original: inglês

changelog-marketing

Decide whether a changelog entry should stand alone or batch with others, run the quality gate, and produce a publish-ready entry with SEO title and visual recommendation.

Idioma do texto original: inglês

cold-start-motion

Designs the zero-to-one distribution motion: how a founder gets the first ~100 users when there is no audience, no budget, and no repeatable channel yet. Names the minimum viable audience, picks the unscalable founder-led move to do first, then runs a cheap…

Idioma do texto original: inglês

community-launch

Select the right developer community platform(s) for a product launch, time the posts correctly per platform, and draft the submission with platform-specific norms applied.

Idioma do texto original: inglês

experiment-portfolio

Manages a portfolio of concurrent growth experiments: stage isolation rules, horizon balancing (quick/medium/long), interaction effect detection, cadence design, resource allocation, and portfolio health metrics. A single experiment tells you one thing; a…

Idioma do texto original: inglês

experiment-results

Closes an experiment: reads results against the original spec, renders a Win / No Signal / Loss / Confounded verdict, extracts the learning (why, not what), and specifies the next action. Required when any experiment window closes. Connects back to…

Idioma do texto original: inglês

funnel-audit

Finds the single constraint in a conversion funnel. Takes any funnel shape (AARRR, PLG onboarding, SLG pipeline, content/SEO), identifies where the most volume is being lost, classifies the bottleneck type, and outputs ranked experiment hypotheses. Use when…

Idioma do texto original: inglês

growth-experiment

Designs a growth experiment: falsifiable hypothesis, specific tactic, numeric success metric, effort estimate, channel-motion match, and a distribution handoff block. Default is shippable in 7 days with readable signal in 14. Feeds directly into…

Idioma do texto original: inglês

growth-loop-design

Diagnoses whether a product grows through funnels (linear) or loops (compounding), selects the right loop archetype, calculates the k-factor (loop coefficient), and identifies the weakest conversion step to improve. Invoke when the team is deciding which loop…

Idioma do texto original: inglês

launch-campaign-planning

Select the right launch format (blitz / launch-week / full-week) and produce a structured phase plan for a discrete product or feature launch.

Idioma do texto original: inglês

motion-community

Designs or audits a Community-Led Growth motion for a developer-first product: diagnoses the current community stage, selects the one primary venue, designs the content loop by conversion impact, measures community health, and connects community output to…

Idioma do texto original: inglês

motion-mlg

Coordinates a Mixed/Multi-Led Growth motion when PLG and SLG are both active in the same accounts: detects MLG territory, maps the account duality between IC champions and economic buyers, designs a "one story, two frames" content strategy, defines handoff…

Idioma do texto original: inglês

motion-plg

Designs or audits a Product-Led Growth motion: checks PLG readiness, defines the First Value Moment, designs the activation funnel, runs the onboarding audit protocol, and specifies the PLG-to-SLG handoff. Use when building PLG from scratch, diagnosing why…

Idioma do texto original: inglês

motion-slg

Designs or audits a Sales-Led Growth motion for a developer-first product: checks SLG readiness, maps the full deal anatomy, runs a sales enablement content gap analysis, designs the PLG-to-SLG handoff protocol, and checks pipeline health against benchmarks.…

Idioma do texto original: inglês

newsletter-growth

Designs and runs a newsletter as a compounding growth loop — not a broadcast and not SEO. Covers the subscribe→open→value→share loop, single-issue architecture (one idea, a lead that earns the open, a takeaway worth forwarding), subject/preview lines, where…

Idioma do texto original: inglês

north-star-metrics

Selects and validates the North Star Metric (NSM), builds the input metric tree beneath it, defines guardrail metrics that cannot be sacrificed, and designs the review cadence. The NSM is the single metric that most accurately captures the value the product…

Idioma do texto original: inglês

outbound-motion

Designs the outbound GTM motion: which signals to prioritize, how to score and sequence accounts, and what the first-touch cadence looks like. Produces a motion spec — a decision framework for the outbound program, not a campaign execution tool. Use when the…

Idioma do texto original: inglês

paid-channel-fit

Diagnoses whether paid acquisition is the right motion at the current stage, and if so, which channels have structural fit. Produces a go/no-go decision per channel with explicit fit criteria and a test-budget recommendation. Use before committing paid…

Idioma do texto original: inglês

retention-analysis

Diagnoses user retention using cohort data. Classifies the retention curve shape, identifies the churn type, matches the right intervention to the right problem, and points to the next experiment. Use when retention is below benchmark, when you have a…

Idioma do texto original: inglês

short-form-social

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Idioma do texto original: inglês

signal-prioritization

Decides which intent signals, firmographic triggers, and behavioral indicators to buy, monitor, or build — and how to weight them in account scoring. Use before investing in signal data subscriptions, or when the current signal stack is generating noisy or…

Idioma do texto original: inglês

channel-strategy

Designs the hardware GTM channel strategy: selects the right channel type (SI / OEM / VAR / distributor / DTC), qualifies partners, defines co-sell mechanics, and sets MDF allocation rules. Runs the three-pillar check (Pillar 3) as a gate before channel…

Idioma do texto original: inglês

demo-strategy

Designs and scripts hardware product demonstrations: live demos, 60-second distribution videos, and application library content. Applies the five-step demo sequence and no-narration rule. Outputs a demo script, video brief, or application library structure…

Idioma do texto original: inglês

launch

Coordinates a hardware product launch. Mandates the three-pillar check (Product Force / Supply Chain / Channel) before any brand or marketing decisions. Two phases: pre-launch QA (certifications, yield, partner readiness) and go-live execution (channel…

Idioma do texto original: inglês

online-growth

Bridge for hardware teams adopting digital growth methods. Translates software growth concepts (funnel, activation, PLG signals, community) into hardware-native equivalents. Non-blocking signal module — outputs carry bridge metadata and do not gate any…

Idioma do texto original: inglês

poc-pilot

Designs and manages the hardware deal progression through three stages: DEMO → POC → PILOT → PRODUCTION CONTRACT. Defines bounded POC scope, measurable success criteria, and explicit go/no-go clauses to prevent the two most common hardware deal failures:…

Idioma do texto original: inglês

recurring-revenue

Designs the recurring revenue layer for hardware companies: software license, maintenance and support, consumables, professional services, and data/insights tiers. Models LTV, defines the Year-1 bundling strategy, and builds the commoditization defense. A…

Idioma do texto original: inglês

safety-trust

Converts hardware safety certifications into trust-building GTM content: safety pages, transparency reports, certification-to-content conversion, and incident communication protocols. Safety is the highest-leverage trust signal with the stakeholders who block…

Idioma do texto original: inglês

ai-api-developer-gtm

GTM playbook for AI API products targeting developers: the API-first PLG flywheel, playground and SDK design as growth levers, cookbook and tutorial strategy, Hugging Face and GitHub as primary distribution channels, and developer community mechanics for AI…

Idioma do texto original: inglês

ai-benchmark-distribution

Designs, publishes, and distributes AI benchmarks and evals as a growth channel. Covers what makes a benchmark worth publishing, the benchmark-to- distribution pipeline, writing rules for benchmark posts, platform-specific formats for HN and Twitter, and when…

Idioma do texto original: inglês

ai-output-virality

Designs AI output sharing mechanics that turn users into a distribution channel. Covers the three types of AI virality, where to place share moments in the product, what outputs are inherently shareable, platform fit for different output types, embedding the…

Idioma do texto original: inglês

ai-trust-design

Designs the trust arc for AI products: from first wow moment through production-grade reliability. Covers the three trust types users need to cross before they rely on an AI product, specific mechanisms for each, and how to make limitations a trust signal…

Idioma do texto original: inglês

ai-usage-pricing-growth

Designs and optimizes usage-based pricing for AI products: how to calibrate freemium tiers, model LTV for token/credit economies, design upgrade triggers from usage signals, and avoid the traps specific to AI pricing. Use when setting up a freemium tier,…

Idioma do texto original: inglês

ai-slop-audit

Analyzes a draft for the patterns that make writing read as AI-generated — across structure, vocabulary, transitions, rhythm, punctuation, and closings — and returns a scored authenticity audit with a specific rewrite directive for each defect, rewriting…

Idioma do texto original: inglês

brand-calibration

Scores narratives, positioning blurbs, GTM briefs, and campaign summaries across 7 brand calibration dimensions before they drive external campaigns or circulate beyond the immediate team. Invoke when any directionally relevant narrative needs a framing and…

Idioma do texto original: inglês

competitive-map

Produces a strategic competitive landscape map and per-competitor battlecard. Use before finalizing positioning, before a major launch, or when the competitive set has shifted meaningfully. Required upstream input for /sales-enablement. Not a monitoring cron…

Idioma do texto original: inglês

content-review

Scores content pieces and experiment specs before publication or launch. Part A: content scoring (8 dimensions, 0.0–1.0 each). Part B: experiment spec scoring (8 dimensions). Calibrated examples anchor scores across sessions. Verdict: APPROVE / REVISE /…

Idioma do texto original: inglês

gtm-brief

Produces a time-bound GTM brief artifact from ICP research, competitive intelligence, product truth, and a defined time horizon. Invoke when turning research, launch context, competitive signals, or founder/PM intent into a structured, actionable plan. This…

Idioma do texto original: inglês

icp-research

Turns raw customer research signals (interviews, support tickets, reviews, sales calls, churn notes) into a sharp ICP profile: trigger event, JTBD, deciding language, alternatives considered, and segment priority. Required upstream input for /positioning,…

Idioma do texto original: inglês