niopd-pm-kpis

name	niopd-pm-kpis
description	Defines and tracks Key Performance Indicators for product features and initiatives. Use for metrics planning, success measurement, stakeholder reporting, or OKR alignment.

KPI Definition and Tracking Skill

This skill helps define, structure, and track Key Performance Indicators that measure product success.

Theoretical Foundation

What Makes a Good KPI

SMART Criteria:

• Specific: Precise definition
• Measurable: Quantifiable
• Achievable: Realistic target
• Relevant: Aligned to goals
• Time-bound: Clear deadline

KPI Hierarchy

Level	Example	Owner
North Star	Monthly Active Users	CEO/CPO
Input Metrics	Daily Signups, Retention	Product
Feature Metrics	Feature Adoption Rate	PM
Health Metrics	Error Rate, Latency	Engineering

Common Product KPIs

• Acquisition: CAC, Conversion Rate
• Activation: Time to Value, Completion Rate
• Retention: D7/D30 Retention, Churn
• Revenue: ARPU, LTV
• Referral: NPS, Viral Coefficient

When to Use

• Feature launch planning
• Product review preparation
• OKR setting
• Stakeholder alignment
• Success evaluation

Instructions

Step 1: Identify Objectives

• "What are we trying to achieve with this feature/product?"
• "What behavior change do we want?"
• "What business impact do we expect?"

Step 2: Define KPIs

For each objective:

### KPI: [Name]

**Definition**: [Precise definition]
**Formula**: [How calculated]
**Data Source**: [Where data comes from]
**Owner**: [Who is responsible]

**Baseline**: [Current value]
**Target**: [Goal value]
**Timeline**: [By when]

**Leading Indicators**: [Early signals]
**Lagging Indicators**: [Outcome measures]

Step 3: Set Targets

• Review historical data
• Benchmark against industry
• Consider resource constraints
• Set stretch but achievable goals

Step 4: Define Tracking Cadence

• Daily: Health metrics
• Weekly: Feature metrics
• Monthly: Product metrics
• Quarterly: Business metrics

Step 5: Create Dashboard View

KPI	Baseline	Target	Current	Status	Trend
[KPI]	[X]	[Y]	[Z]	🟢/🟡/🔴	↑/↓/→

Step 6: Generate Report

File path: 02-reports/[YYYYMMDD]-kpi-report-v0.md

Output Specifications

• File Naming: [YYYYMMDD]-kpi-report-v0.md
• Location: 02-reports/
• Template: references/kpi-report-template.md

Related Skills

• niopd-st-okr: OKR framework
• niopd-po-aarrr-metrics: AARRR funnel
• niopd-po-north-star: North Star Metric
• niopd-pm-feature-metrics: Feature-specific metrics