dai-media-consumer-posture-framework

name	Dai Media - Consumer Posture Framework
description	Consumer Posture framework for identity-based brand strategy from Dai Media. Use when building consumer profiles, creating resonant content, developing brand positioning, or designing sales approaches. Replaces outdated demographic thinking with three-dimensional individual understanding (Occupation, Activity, Thought Process).
version	2.0
format	completion-engine
workflows	3

Dai Media - Consumer Posture Framework

Dai Media's Consumer Posture framework rejects demographics entirely in favor of understanding individual consumers at the deepest psychological level. The core insight: People don't buy to solve problems anymore—they buy to access feelings. Core Philosophy: Brands are living systems. The consumer is the heartbeat. Understanding ONE real individual deeply is infinitely more valuable than understanding a demographic group loosely.

Available Workflows

#	Workflow	Produces	Use When
consumer	Consumer Identity Discovery Blueprint	A 3D Consumer Posture Profile including real-world individual validation and a brand-knowledge gap audit	You need to move beyond demographics to understand the specific psychological 'posture' of your ideal individual customer.
internal	Internal World Content Engine	A content strategy and storytelling roadmap designed to trigger individual resonance and anti-groupthink virality	Your marketing feels generic or trend-chasing and you want to create content that makes individuals feel 'seen' and compelled to share.
premium	Premium Positioning & Sales Architecture	A high-end brand positioning guide and emotional-outcome sales process	You are positioning a brand as a premium/luxury leader and need to convert customers based on identity and feelings rather than features.

Quick Reference

• Genius Context: genius.md — load before any workflow
• Legacy Prompts: references/_legacy-prompts/ — archived atomic prompts

Execution Prompts (structure-pure v2)

9 deterministic practitioner prompts — each carries an Output Contract, Output Skeleton, and Quality Gate. When a deliverable matches one, Read it and honor its contract instead of improvising the output shape.

• Anti-Groupthink Viral Engineering — skills/dai-media-consumer-posture/references/prompts-v2/anti-groupthink-viral.md
• Consumer Posture Gap Diagnostic — skills/dai-media-consumer-posture/references/prompts-v2/consumer-gap-diagnostic.md
• Consumer Posture Generator — skills/dai-media-consumer-posture/references/prompts-v2/consumer-posture-generator.md
• Emotional Outcome Sales Architecture — skills/dai-media-consumer-posture/references/prompts-v2/emotional-outcome-sales.md
• Force Multiplier System — skills/dai-media-consumer-posture/references/prompts-v2/force-multiplier-system.md
• Individual Consumer Finder — skills/dai-media-consumer-posture/references/prompts-v2/individual-consumer-finder.md
• Internal World Storytelling System — skills/dai-media-consumer-posture/references/prompts-v2/internal-world-storytelling.md
• Row Method Creative Direction — skills/dai-media-consumer-posture/references/prompts-v2/row-method-creative.md
• Signal Intelligence Decoder — skills/dai-media-consumer-posture/references/prompts-v2/signal-intelligence-decoder.md