competitor-scan

name	Competitor Scan
description	Profile a handful of competitors and surface where you can win, in one comparison table.
category	Research
version	1.0.0

Competitor Scan

Build a current picture of the competitive field and turn it into a short list of openings you can act on.

When to use

• Before a launch, pitch, or pricing change.
• A new rival appears and you need to understand the threat quickly.

Steps

1. Pick the three to five competitors that actually matter to this decision.
2. Find their pages with web_search — pricing, product and newsroom pages are usually one search each. Each search spends the company's capped daily search budget, so search per competitor, not per question.
3. Gather positioning, pricing, features and recent moves by reading those pages with web_fetch. Snippets are previews; a pricing claim needs the page.
4. Compare on the axes your buyers care about, not every feature.
5. Find gaps — where they are weak, silent, or overpriced.
6. Recommend two or three openings ranked by how winnable they are.

If search is unavailable

web_search may be absent (not granted for this company) or refuse because the daily budget is spent. Then: say so in the deliverable, work only from URLs the operator gave you, and mark every axis you could not verify as unknown. Never invent a competitor's price, feature or funding event, and never write a URL you have not seen returned by a tool. A table with honest gaps is usable; a table with plausible fabrications is not.

Output

A one-page comparison table plus a short "where we win" note listing the ranked openings and the evidence behind each. Every factual cell carries the URL it came from.