post-launch-onboarding

name	post-launch-onboarding
description	Use when welcoming new customers. Onboarding = critical period for customer success + retention.

Post-Launch Onboarding

Onboarding: first 7 days critical. Lay groundwork for completion + advocacy. Strong onboarding = lower churn.

Day-by-day onboarding

Day 0: Welcome email + login info + first lesson Day 1: Reminder + community invitation Day 2: First-week roadmap Day 3: Welcome video (founder) Day 4: Resource library tour Day 5: Office hours invitation Day 6: Peer connection prompt Day 7: Week 1 review + Week 2 preview

Onboarding goals

By end of week 1, student should:

1. Have logged in + accessed content
2. Completed first lesson
3. Joined community
4. Made at least one connection
5. Asked at least one question
6. Understood the path ahead
7. Felt confident about their decision

Detecting at-risk students

Signals of churn risk:

1. Hasn't logged in within 48 hours
2. Hasn't started any lesson within 7 days
3. No community engagement in first week
4. Single login (first time, no return)
5. Asked refund question early

Proactive outreach saves these students.

Where this fits in the X3 empire

Onboarding sequence for CardPrepAI Academy customers.