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Skills in this repository
SkillsMP has collected 103 skills from rampstackco/claude-skills. Open a skill to review its source and details.
rampstackco/claude-skillsShowing 40 of 103 collected skills.
How to actually instrument product analytics correctly. Event taxonomy, property design, naming conventions, schema versioning, identity stitching, funnel design, retention cohorts, North Star metric selection, dashboard hygiene, instrumentation debt, and the…
How to design and run a programmatic SEO program that produces durable traffic instead of penalty-bait. Data source identification, template design, schema patterns, quality control at scale, internal linking architecture, crawl budget management, AEO/GEO for…
Run QA testing on a page, feature, or full site at one of three depth tiers (smoke, standard, full). Use this skill whenever the user asks to QA a page or site, run a smoke test after a deploy, verify a page before launch, or run a regression sweep. Triggers…
Establish a security baseline for a website or web app. Use this skill when configuring HTTPS and TLS, setting security headers, planning secrets management, evaluating CSP policies, doing a basic security audit, or hardening a site before launch. Triggers on…
Optimize content and site structure for AI-driven search experiences including AI overviews, large language model citations, generative answer engines, and AI assistants. Use this skill whenever the user wants to optimize for AI search, get cited by language…
Master orchestrator for a full SEO audit suite powered by the Ahrefs MCP. Use this skill when running a comprehensive SEO audit, scoping a quarterly health check, doing pre-acquisition SEO due diligence, or post-migration verification. Triggers on full SEO…
Audit a backlink profile using Ahrefs MCP data: profile health, anchor text distribution, toxic link identification, lost link reclamation, and gap analysis against competitors. Use this skill when reviewing backlink health, scoping a disavow project,…
Run a competitive SEO analysis comparing the user's site to chosen competitors across SERP overlap, content depth, backlink profiles, technical posture, and brand presence. Use this skill whenever the user wants to analyze competitors, find content gaps,…
Audit existing content across a site to decide what to keep, update, merge, redirect, or delete. Use this skill whenever the user wants to audit existing content, fix content decay, resolve keyword cannibalization, prune underperforming pages, prioritize…
Audit content gaps and decay using Ahrefs MCP data: missing topics, thin coverage, outdated content, and decaying pages. Use this skill when planning a content roadmap, refreshing a stale catalog, building topical authority, or identifying which existing…
Find keywords competitors rank for that the target property does not, and prioritize them by opportunity. Uses Ahrefs MCP for keyword and competitor data. Use this skill when planning content investment, identifying quick wins, building a content calendar…
Run keyword research, classify by search intent, cluster into topical groups, and prioritize for content production. Use this skill whenever the user asks to do keyword research, find target keywords, identify ranking opportunities, classify search intent,…
Plan and execute off-page SEO including link building, digital PR, brand mentions, citation building, and external authority signals. Use this skill whenever the user wants to build backlinks, plan a digital PR campaign, list local citations, run guest post…
Set up and run rank tracking using Ahrefs MCP: pick the right keywords to track, segment them by purpose, set baselines, and define alert thresholds. Use this skill when starting a new tracking project, baselining for a campaign, choosing what to monitor, or…
Triage technical SEO findings from Ahrefs Site Audit (and similar crawlers) by SEO impact, not just severity. Use this skill when reviewing crawl results, prioritizing technical fixes, scoping a technical SEO sprint, or after running any site-wide crawl.…
Run a comprehensive technical SEO audit covering crawlability, indexability, rendering, site architecture, structured data, page experience, security, and internationalization. Use this skill whenever the user asks about technical SEO, crawl issues, indexing…
Diagnose organic traffic changes (drops, stalls, or unexpected wins) using Ahrefs MCP plus Search Console data. Use this skill when traffic suddenly dropped, has been flat despite investment, after an algorithm update, after a migration or deploy, or when a…
Plan and run usability tests on existing or prototype designs including test design, task scripts, moderation, observation, and findings synthesis. Use this skill whenever the user wants to test usability, run a moderated test, run an unmoderated test,…
Plan and execute user research including research planning, recruiting, interview design, qualitative synthesis, and translating findings into product decisions. Use this skill whenever the user wants to plan user research, design interviews, recruit…
Evaluate, select, and contract with vendors and SaaS tools. Use this skill when comparing alternatives, running an RFP, scoring vendors against criteria, negotiating contracts, planning a switch, or assessing a vendor's risk. Triggers on vendor evaluation,…
Apply pre-composed aesthetic archetype defaults to jumpstart brand design work covering color, typography, layout, voice, and imagery direction. Use this skill whenever the user wants a starting point for brand visual and verbal direction, references a brand…
Walk the user through four directional axes (tone register, aesthetic philosophy, audience relationship, sensory ambition) and produce a structured aesthetic brief that downstream content, copy, design, and art-direction skills consume as required input. The…
Manage third-party libraries, runtimes, and SaaS dependencies. Use this skill when setting an update cadence, responding to security advisories, dealing with deprecated dependencies, evaluating new dependencies, auditing what's installed, or unblocking a…
Generate logo variants for a brand, producing multiple production-grade marks across different architectures (wordmark, lockup, symbol-only, letterform-as-symbol, monogram) with rationale, application specs, and decision-ready presentation. Distinct from…
Design measurement frameworks including event taxonomy, KPI hierarchy, dashboard architecture, attribution models, and analytics implementation strategy. Use this skill whenever the user wants to plan analytics, design dashboards, build event taxonomies,…
Review web application code for bugs, security issues, performance problems, and stack-specific anti-patterns. Use this skill whenever the user wants to review code, debug a production issue, investigate a build failure, audit security, or check a PR before…
How to produce ad creative that converts at performance scale. Hook patterns, format selection, video pacing, variation systems, sequential testing methodology, fatigue detection, brand-voice alignment without conversion dilution, and platform-specific…
Direct visual and creative work for campaigns, photography, illustration, video, and branded experiences. Use this skill whenever the user wants to brief a photographer, direct illustrators, plan a creative campaign, develop visual concepts, or evaluate…
Develop or document a complete brand voice and tone system covering voice attributes, tone shifts by context, vocabulary preferences, grammar rules, and copy examples. Use this skill whenever the user wants to define how a brand sounds, write a voice and tone…
Pre-publish QA framework for content. Brief adherence, voice consistency, fact accuracy, structure and clarity, AI-content audit, SEO and AEO compliance, internal linking and schema validation, QA at scale via sampling, the QA workflow, and the discipline…
How to read experiment results without fooling yourself. Confidence intervals, p-values, multiple testing, sequential testing, CUPED, heterogeneous treatment effects, ratio metrics, network effects, dashboard reconciliation, and the interpretation failures…
How humans and AI compose in content workflows. Where AI legitimately participates, where humans must own, hybrid workflow patterns, voice ownership preservation, the AI slop problem, disclosure and transparency, team calibration, and the ethics of…
Plan and run backups, set recovery objectives, and run disaster recovery drills. Use this skill when defining RPO/RTO targets, designing backup architecture, deciding what to back up and how often, planning for full-region or platform outages, or running a…
Design or evaluate a brand visual identity system covering logo, color, typography, imagery direction, iconography, and motion principles. Use this skill whenever the user wants to design a logo, build a visual identity, define brand colors, choose brand…
Build or audit a comprehensive brand style guide that documents the full brand system including story, logo system, color, typography, imagery, voice, applications, and dos/don'ts. Use this skill whenever the user wants to create brand guidelines, document an…
Designing conversational flows for website chatbots and AI agents. Intent recognition architecture, branching logic, fallback handling, escalation to human, conversation analytics. Honest about scripted-bot (rigid trees, fail edge cases), hallucinating-bot…
Audit the brand, UX, and site design of the leading sites in a vertical as a set of observable cross-site patterns, producing the experience bar a new build must meet or beat. Use this skill whenever the user wants to assess the competitive design field,…
Write or edit website copy, blog content, and editorial pieces with attention to voice, structure, and goal. Use this skill whenever the user wants to write an article, draft website copy, edit existing content for clarity or voice, write a blog post, or…
Create or refine a creative brief that bridges discovery and execution. Use this skill whenever the user is starting a new project, kicking off a website, beginning a brand build or redesign, briefing a designer or developer or AI agent, or trying to align a…
Apply production-grade design standards when building or reviewing pages, components, or UI. Use this skill whenever the user asks to build a page, design a component, lay out a section, review the UI, fix the layout, or check design quality. Triggers on…