| name | apify-content-analytics |
| description | Track engagement metrics, measure campaign ROI, and analyze content performance across Instagram, Facebook, YouTube, and TikTok. |
| type | skill |
| created | 2026-02-27T00:00:00.000Z |
| domain | business-marketing |
| category | analytics |
| risk | unknown |
| source | community |
| tags | ["skill","business-marketing","analytics","apify","content"] |
Content Analytics
Track and analyze content performance using Apify Actors to extract engagement metrics from multiple platforms.
When to Use
- You need engagement, growth, or ROI metrics for posts, reels, videos, ads, or hashtags.
- The task is to use Apify Actors to collect cross-platform content performance data.
- You need exported analytics results and a concise interpretation of what content is performing best.
Prerequisites
(No need to check it upfront)
.env file with APIFY_TOKEN- Node.js 20.6+ (for native
--env-file support)
mcpc CLI tool: npm install -g @apify/mcpc
Workflow
Copy this checklist and track progress:
Task Progress:
- [ ] Step 1: Identify content analytics type (select Actor)
- [ ] Step 2: Fetch Actor schema via mcpc
- [ ] Step 3: Ask user preferences (format, filename)
- [ ] Step 4: Run the analytics script
- [ ] Step 5: Summarize findings
Step 1: Identify Content Analytics Type
Select the appropriate Actor based on analytics needs:
| User Need | Actor ID | Best For |
|---|
| Post engagement metrics | apify/instagram-post-scraper | Post performance |
| Reel performance | apify/instagram-reel-scraper | Reel analytics |
| Follower growth tracking | apify/instagram-followers-count-scraper | Growth metrics |
| Comment engagement | apify/instagram-comment-scraper | Comment analysis |
| Hashtag performance | apify/instagram-hashtag-scraper | Branded hashtags |
| Mention tracking | apify/instagram-tagged-scraper | Tag tracking |
| Comprehensive metrics | apify/instagram-scraper | Full data |
| API-based analytics | apify/instagram-api-scraper | API access |
| Facebook post performance |
