meta-ads-mcp

name	meta-ads-mcp
version	1.1.0
license	MIT-0
description	Production-grade operational guide for creating, managing, optimizing, and documenting Meta (Facebook/Instagram) ad campaigns via the Facebook Ads MCP. Use whenever the user mentions Facebook ads, Instagram ads, Meta campaign planning, ad budgets/spend, ad audiences (incl. Custom Audiences), retargeting, ad performance, Pixel/CAPI tracking, creative briefs, naming conventions, campaign documentation, or safe MCP-based campaign operations.

Meta Ads MCP — Operational Guide

Scope: How to create, manage, update, pause, and document Meta (Facebook/Instagram) ad campaigns using the Facebook Ads MCP. Covers account setup, campaign architecture, targeting, creative, tracking, retargeting, documentation, and safety guardrails.

Scope & external dependencies

This skill is the operational workflow for Meta Ads MCP (campaigns, budgets, audiences, tracking, documentation). It intentionally hands three things to systems outside its own scope — be aware these cross trust boundaries:

• Google Drive — suggested for storing creative assets and per-campaign docs. That is your organization's Drive, not part of this skill; substitute your own asset store if preferred.
• facebook-ads skill — full ad-copy generation (variations, headlines, CTAs).
• flux-imagegen skill — ad-creative image generation.

Use them as needed, but treat any data leaving Meta Ads MCP (to Drive or another skill) under your own data-handling rules.