| name | Nicolas Cole — Digital Product Creation Strategy |
| description | Nicolas Cole's digital product strategy — vehicle selection (ebook vs course vs cohort vs community vs coaching), price-context sequencing, multi-tier ecosystem roadmaps. Use when choosing or pricing a digital product, or building a product ladder. Do NOT use for live launches (use Jeff Walker), VSL copy (use Luke Iha), or LinkedIn content (use Lara Acosta). |
| version | 2.1 |
| format | completion-engine |
| workflows | 3 |
Nicolas Cole — Digital Product Creation Strategy
Nicolas Cole has generated millions in digital product revenue across every vehicle type — ebooks, paid newsletters, cohort-based courses (Ship 30 for 30: $3M+), communities (Digital Writing School), and high-ticket coaching (PGA). This skill encodes his product progression framework: the rules for choosing the right vehicle, pricing it correctly, and sequencing products so each one unlocks the next.
Core Insight: Digital products are a game of context and vehicle selection — the sam
Available Workflows
| # | Workflow | Produces | Use When |
|---|
| digital | Digital Product Launch Specification | A comprehensive product blueprint including vehicle classification, content scope, pricing strategy, and expectation audit. | You have a raw product idea and need to define its structure, scope, and price point before building. |
| multi | Multi-Tier Product Ecosystem Roadmap | A long-term strategic roadmap that sequences product releases and maps core IP across multiple price contexts. | You want to build a full product empire or maximize the revenue of existing content by moving up the value ladder. |
| stack | Offer Stacking & Landing Page Optimizer | A fully stacked offer blueprint with question-asset mapping, congruence-audited bonuses, unbundled price anchoring, and landing page copy structure. | You have a product and need to make the offer irresistible — optimizing bonuses, landing page structure, and perceived value. |
Quick Reference
Execution Prompts (structure-pure v2)
6 deterministic practitioner prompts — each carries an Output Contract, Output Skeleton, and Quality Gate. When a deliverable matches one, Read it and honor its contract instead of improvising the output shape.
- Nicolas Cole — Context Repackaging Engine —
skills/nicolas-cole-digital-products/references/prompts-v2/context-repackaging-engine.md
- Nicolas Cole — Expectation Audit —
skills/nicolas-cole-digital-products/references/prompts-v2/expectation-audit.md
- Nicolas Cole — Pricing Psychology Optimizer —
skills/nicolas-cole-digital-products/references/prompts-v2/pricing-psychology-optimizer.md
- Nicolas Cole — Product Progression Planner —
skills/nicolas-cole-digital-products/references/prompts-v2/product-progression-planner.md
- Nicolas Cole — Product Scope Architect —
skills/nicolas-cole-digital-products/references/prompts-v2/product-scope-architect.md
- Nicolas Cole — Product Vehicle Selector —
skills/nicolas-cole-digital-products/references/prompts-v2/product-vehicle-selector.md
