Describes PHP and Laravel guidelines provided by Spatie. These rules result in more maintainable, and readable code.
Manage email marketing with the Mailcoach CLI — email lists, subscribers, campaigns, transactional emails, templates, automations, tags, and segments.
Create, schedule, and manage social media posts via Typefully. ALWAYS use this skill when asked to draft, schedule, post, or check tweets, posts, threads, or social media content for Twitter/X, LinkedIn, Threads, Bluesky, or Mastodon.
Update Spatie package documentation on spatie.be by re-importing docs for a given repo. Use after merging a PR that touches docs/, or when the user says 'update docs for [package]', 'rebuild docs for [repo]', 'import docs for [repo]', or invokes /update-spatie-docs [repo-name]. Takes a repo name argument (e.g., 'backup', 'laravel-medialibrary', 'laravel-pdf').
When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' or 'ad performance optimization.' This skill covers generating ad creative at scale, iterating based on performance data, and enforcing platform character limits. For campaign strategy and targeting, see paid-ads. For landing page copy, see copywriting.
When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' or 'zero-click search.' This skill covers content optimization for AI answer engines, monitoring AI visibility, and getting cited as a source. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema-markup.
When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' or 'involuntary churn.' This skill covers voluntary churn (cancel flows, save offers, exit surveys) and involuntary churn (dunning, payment recovery). For post-cancel win-back email sequences, see email-sequence. For in-app upgrade paywalls, see paywall-upgrade-cro.
Generate beautiful code snippet images (PNG) for social media, tweets, LinkedIn, and documentation. Creates light-themed, macOS-style window chrome screenshots from code using HTML templates and Chrome headless. Use when asked to create code images, tweet images, snippet screenshots, code cards, or visual code examples for sharing. Supports single snippets, multi-image sets, and 2x2 grid composites.