pricing-strategy-check

name	pricing-strategy-check
description	Use when designing, reviewing, or defending pricing for a product, service, project, or offer. Use when applying the Pricing Strategy Check consulting method and when a user asks for Pricing Strategy Check, method execution, structured diagnosis, or action planning.
license	Apache-2.0

Pricing Strategy Check

Use this skill to run Pricing Strategy Check as a practical consulting method, not as a generic framework explanation.

Method Notes

• Check value metric, package boundary, discount pressure, and proof strength.
• Pricing recommendations must tie to customer value and willingness to pay.

Required Inputs

Collect or infer these inputs before execution:

• offer description
• target segment
• current or proposed price
• value evidence
• competitors

If an input is missing, do not block automatically. Mark it as missing, state the assumption used, and add a validation action.

When Not To Use

Do not use without a defined customer segment, value alternative, unit economics, and some evidence of willingness to pay. A pricing check cannot replace customer research or a legal review.

Adjacent Methods

• break-even-analysis: calculate the economic threshold under a stated price.
• cost-benefit-analysis: compare total economic value and downside across options.

Step-by-Step Execution

Step	Required input	How to execute	Output
Clarify value and buyer	Segment, buying trigger, outcome value.	State what customer value the price is meant to capture.	Value/buyer frame.
Check price metric	Usage, seats, volume, outcome, project scope.	Assess whether the pricing unit matches how value is realized.	Price metric diagnosis.
Benchmark alternatives	Competitors, substitutes, status quo cost, switching costs.	Compare price level and packaging against alternatives.	Alternative price view.
Assess discount and margin risk	Sales motion, negotiation pattern, cost-to-serve.	Identify where price will leak or create delivery risk.	Pricing risk list.
Recommend test or change	Diagnosis, evidence, constraints.	Recommend price, package, proof, pilot, or negotiation action.	Pricing action plan.

Output Template

### 1. Buyer Value And Price Metric
Buyer / segment:
Outcome valued:
Price metric:
Current price structure:

### 2. Alternatives And Willingness
| Alternative | Total buyer cost | Value / gap | Evidence |
|---|---|---|---|
|  |  |  |  |

### 3. Economics And Risk
| Variable | Value / range | Margin effect | Discount risk |
|---|---|---|---|
|  |  |  |  |

### 4. Pricing Action
Recommendation:
Guardrail:
Test:
Success / stop threshold:

### Evidence And Next Decision
- Confirmed facts:
- Assumptions:
- Missing evidence:
- Next action, owner, and timing:
- Expected signal and decision threshold:

Quality Gate

• Produce the method-specific outputs for Buyer Value And Price Metric, Alternatives And Willingness, Economics And Risk; do not substitute a generic framework summary.
• Tie every material score, causal claim, or stakeholder judgment to evidence or label it as an assumption.
• Include at least one disconfirming check, sensitivity, alternative explanation, or failure condition appropriate to the method.
• Convert the result into a named action or decision with an owner or stakeholder, timing, and observable signal.
• State missing inputs and the smallest validation action instead of inventing precision.
• Keep wording professional and plain enough that a smart non-specialist can use the output directly.