| name | market-grill |
| description | Use when a product idea needs pressure-testing against alternatives, category, urgency, and distribution. |
market-grill
Lifecycle stage: CHALLENGE
Trigger
Use when a product direction depends on adoption or positioning.
When not to use
Do not use when this trigger is absent; choose the command or skill that owns the requested state, artifact, and verification gate.
Inputs
- User request or current artifact.
- Known constraints and context.
- Relevant evidence or source links, if available.
- Current Agent Brain state.
Procedure
- State the current state and target artifact.
- Identify missing blockers and ask at most three blocking questions.
- Separate facts, assumptions, hypotheses, and open questions.
- Apply the anti-rationalization table below.
- Produce the required artifact: Market Grill Report.
- Add evidence, risks, decision, and next state.
Anti-Rationalization
| Shortcut | Rebuttal |
|---|
| "This is obvious." | Write the assumption and evidence. If you cannot, it is not obvious. |
| "We can do this later." | If the missing step changes the decision, do it now or state the risk. |
| "The user wants speed." | Reduce scope; do not skip the quality bar. |
| "This does not need verification." | Every important claim or behavior needs proof. |
Verification
- Required artifact exists and is named.
- Facts, assumptions, and open questions are separated.
- Evidence or evidence gaps are explicit.
- Next state is stated.
- Stop conditions are honored.
Output Artifact
Market Grill Report
Use templates/grill-report.md for a concise, auditable artifact with evidence, blockers, and next action so another agent can resume.
Failure Modes
- Producing advice instead of an artifact.
- Accepting user assumptions without challenge.
- Skipping evidence because the task feels simple.
- Recommending an agent when a simpler system is enough.
- Hiding risks or open questions.
Example
Trigger: market or positioning claim lacks evidence. Action: identify buyer, user, alternatives, proof needed, and neutral messaging boundaries. Output artifact: templates/grill-report.md with blockers and next action. Verification: cite category evidence, rejected claims, and open market questions.
A request says, "Position this as the default harness for teams." The skill should identify the buyer/user, alternative non-agent workflows, proof needed for adoption claims, and neutral messaging boundaries, then produce a market grill report that separates evidence from aspiration.