marketing

Write two-paragraph website descriptions for the WordPress Showcase (wordpress.org/showcase) in the voice of the WordPress open source project. Use when drafting or revising a Showcase entry from a submitted Site URL, a submitter Description, and a Reason for Submission, or whenever someone wants an on-brand description of a site built with WordPress that helps demonstrate what the platform can do across personal blogs, small businesses, enterprise companies, and national governments. The first paragraph describes the company, organization, brand, or person behind the site; the second describes how WordPress is used in an interesting or unique way. Applies the WordPress Marketing Style Guide and Brand Book.

Draft posts for WordPress.org/news in the official voice of the WordPress open source project, following the WordPress Marketing Style Guide and Brand Book. Use whenever the user wants to write, draft, ghostwrite, or revise a WordPress.org/news post, a WordPress project announcement, a version release post (major, minor, maintenance, security, beta, or release candidate), a product or feature launch, a WordCamp recap, or any public-facing content that should read as if it comes from the WordPress project. Also use when adapting existing copy into the WordPress.org news voice, or when checking that a draft matches WordPress editorial and terminology conventions.

Generate ready-to-publish social media posts for the WordPress open source project across X, Bluesky, Threads, Mastodon, Facebook, Instagram, LinkedIn, and Tumblr from a single feed item (post title, URL, and content). Use when turning a WordPress.org/news post, developer.wordpress.org/news article, WordPress Showcase entry, WordCamp event page, or other WordPress community link into per-platform social copy in the WordPress project voice. Applies the WordPress Marketing Style Guide, per-platform character limits, approved hashtags, shortlink detection, and tone calibration, and emits one labeled field per platform for downstream automation.

Draft a flagship WordCamp event recap for WordPress.org/news in the Events category, grounded in real event notes and live event sources rather than an AI summary of a schedule. Use when writing, drafting, building, or revising a recap of a WordCamp such as WordCamp US, WordCamp Europe, WordCamp Asia, or another flagship regional WordCamp, including coverage of Contributor Day, opening and closing keynotes, sessions and tracks, sponsors, photo galleries, human texture, and next-event calls to action. Builds on the wordpress-news-writing skill and adds event-recap-specific input requirements, a required source-gathering pass, post structure, tone and humanizer rules, and a final self-edit checklist.