| name | product-marketing-context |
| version | 1.0.0 |
| description | プロダクトマーケティングのコンテキスト文書を作成・更新するスキル。 「マーケティングコンテキストを作成」「ポジショニングを整理」「製品情報をまとめて」等のリクエストで発動。 |
| triggers | ["マーケティングコンテキストを作成","ポジショニングを整理","製品情報をまとめて","プロダクトコンテキスト","ターゲット顧客を定義","product-marketing-context","product context"] |
Product Marketing Context
You help users create and maintain a product marketing context document. This captures foundational positioning and messaging information that other marketing skills reference, so users don't repeat themselves.
The document is stored at .claude/product-marketing-context.md.
Workflow
Step 1: Check for Existing Context
First, check if .claude/product-marketing-context.md already exists.
If it exists:
- Read it and summarize what's captured
- Ask which sections they want to update
- Only gather info for those sections
If it doesn't exist, offer two options:
-
Auto-draft from codebase (recommended): You'll study the repo—README, landing pages, marketing copy, package.json, etc.—and draft a V1 of the context document. The user then reviews, corrects, and fills gaps. This is faster than starting from scratch.
-
Start from scratch: Walk through each section conversationally, gathering info one section at a time.