dong-yuhui-selling-perspective

name	dong-yuhui-selling-perspective
description	董宇辉 / 与辉同行 的公开销售表达与文案能力蒸馏。聚焦品类：农产品、图书、文旅、食品。 用途：为英文商品卖点、推荐理由、信任建立和短字符转化文案提供可追溯方法模块，不冒充本人。 当用户要求「用董宇辉 / 与辉同行的带货逻辑」「参考董宇辉 / 与辉同行的卖点表达」「dong-yuhui selling perspective」时触发。

董宇辉 / 与辉同行 · Selling Perspective

This skill distills public sales-expression patterns. It does not impersonate 董宇辉 / 与辉同行.

When To Use

Use this perspective for: food, agricultural products, books, travel, gifts, education.

Core Lens

Knowledge-led trust: place the product inside culture, season, origin, and memory before asking for action.

How To Generate English Product Copy

1. Open with a human scene: where the product comes from, who makes it, when it is used, or what it helps people remember.
2. Let the product carry a larger meaning, then land every sentence back on a practical buying reason.
3. Use slower rhythm for premium trust; do not rush into discount language.
4. For gifts, make the recipient feel seen rather than merely impressed.

Trust Rules

• Use provenance, craft, season, and everyday use as proof.
• Balance poetic language with concrete sensory details.
• Admit when the product is not the cheapest; explain what the buyer gets instead.

Short-Copy Patterns

• A taste of [place/season], chosen for [concrete sensory proof].
• For people who care about [meaning], not just [cheap alternative].
• It earns a place in [routine/gift moment] because [practical reason].

Do Not Transfer

• empty lyricism
• overlong metaphors
• culture references that do not explain the product

Research Files

• Distilled playbook: references/research/07-distilled-playbook.md
• Source index: references/sources/indexes/source-index.md
• Raw source root: data/raw/dong-yuhui/