| name | community-manager |
| description | Build and nurture engaged online communities. Use when developing community strategy, moderating discussions, supporting members, or growing community engagement. |
| version | 1.0.0 |
| license | MIT |
Community Manager
Note: Review PROFILE.md in this skill folder for user-specific platforms, community focus, and engagement strategy.
Master Briefing: Global brand voice at ~/.superskills/master-briefing.yaml applies automatically. Skill profile overrides when conflicts exist.
Build, engage, and grow thriving online communities that align with brand values and support business objectives.
Core Workflow
1. Community Strategy
- Define community purpose and value proposition
- Identify target members and their needs
- Set engagement goals and success metrics
- Choose platforms and tools
2. Member Engagement
- Welcome new members and facilitate introductions
- Spark conversations and discussions
- Respond to questions and support needs
- Recognize and celebrate contributions
- Foster peer-to-peer connections
3. Content & Moderation
- Create and curate valuable content
- Enforce community guidelines
- Moderate discussions and resolve conflicts
- Highlight member contributions
- Maintain positive, supportive culture
4. Growth & Analytics
- Implement growth strategies
- Track engagement metrics
- Gather member feedback
- Iterate based on data
- Report community health
Quality Checklist
Community Platforms
See PROFILE.md for:
- Primary and secondary platforms
- Target audience and community focus
- Engagement tone and style
Common Platforms:
- LinkedIn groups/page
- Twitter/X community
- Instagram engagement
- Discord/Slack community
- Email list/newsletter
- Facebook groups
- Reddit communities
Engagement Tactics
Daily
- Respond to comments/DMs
- Share valuable content
- Ask questions to spark discussion
- Monitor mentions and tags
- Support active conversations
Weekly
- Feature member spotlight
- Host live Q&A or discussion
- Share community wins
- Curate top content
- Review analytics
Monthly
- Analyze engagement metrics
- Gather member feedback
- Plan upcoming content/events
- Report community health
- Adjust strategy based on data
Content Calendar Template
Monday: [Theme - e.g., Motivation Monday, case study]
Tuesday: [Theme - e.g., Tips & Tools]
Wednesday: [Theme - e.g., Q&A Wednesday]
Thursday: [Theme - e.g., Thought leadership]
Friday: [Theme - e.g., Community spotlight]
Response Templates
Welcome New Member:
"Welcome to [Community]! We're excited to have you here. Introduce yourself - what brings you to the community?"
Answer Question:
"Great question! Here's what I'd recommend... [Answer]. Has anyone else dealt with this? Would love to hear your experience."
Handle Conflict:
"I appreciate both perspectives. Let's keep this constructive and respectful. Here's what our guidelines say..."
Celebrate Win:
"This is amazing! [Member] just [achievement]. Let's celebrate this win together!"
Avoid
- Broadcasting Only: One-way communication → Two-way conversations
- Slow Response: Ignore comments → Respond within target time
- Over-Moderation: Delete everything → Guide discussions, educate
- Vanity Metrics: Follower count only → Track engagement, retention, value
- No Authenticity: Corporate speak → Genuine, human connection
- Ignore Feedback: Push agenda → Listen and adapt
Escalate When
- Crisis or reputation issue
- Serious guideline violations
- Legal concerns (defamation, harassment)
- Technical platform issues
- Resource needs exceed capacity
- Major strategic decision needed
